Crawford AdvisoryCrawford Advisory

Frequently Asked Questions

Running a marketing strategy can feel like herding cats. Blindfolded. With earplugs on. We get it. That's why we've rounded up the questions we hear most often. If you don't see yours below, just holler at us. We're friendly people.

We help businesses figure out their marketing mess. That could mean building a strategy from scratch, fixing what's broken, or scaling what's working. We do brand positioning, campaign planning, digital roadmaps, market analysis—basically anything that falls under 'how do we get people to care about our business.' We don't do the actual ads or social posts ourselves. We're the brains. You find the hands.

Depends. We're not the type to slap a fixed price tag on everything because, honestly, every business is different. Some need a quick strategy sprint. Others want ongoing partnership. We do project work, monthly retainers, and one-off consultations. Chat with us about your situation and budget. We'll give you a real number, not vague 'starting at' nonsense.

Real talk: it varies wildly. Strategy work takes 2-6 weeks depending on complexity. Implementation? Could be months before you see meaningful movement in your metrics. We're not promising overnight miracles. Good marketing is like compound interest—small, consistent improvements add up. We'll be clear about what timeline makes sense for your specific goals from day one.

Yep. We're based in București, but we work with clients all over. Location doesn't really matter when most of our work happens over calls, emails, and shared documents anyway. Whether you're in Brașov, Constanța, or literally anywhere else in Romania (or beyond), we can help. Geography is basically irrelevant these days.

We're confident in our work, but we're also realistic. Marketing isn't a guarantee machine. What we do guarantee: honest communication, strategic thinking based on actual data, and flexibility to adjust if something isn't landing. If we recommend something and it flops, we'll own that conversation and figure out what's next. No hiding behind fine print.

Super easy. Call us at +40 412 769 331. Send an email to [email protected]. Or swing by Calea Victoriei 33, 957566 București if you're the type who likes face-to-face. We respond quickly. Not 'stare at email for 3 days' quickly—we actually talk to people who reach out.

We've worked with everyone from bootstrapped startups to established businesses wanting a refresh. Tech companies, e-commerce, services, B2B—we're not picky as long as there's a real business problem to solve. We do skip work with agencies or consultants trying to resell our thinking, but that's about it. If your marketing is broken and you want it fixed, we're interested.

Both. Need us to audit your entire marketing operation and build something new from the ground up? We'll do it. Just need help with your positioning or digital strategy? Perfect. Some clients want quarterly check-ins on an existing plan. Others want deep-dive brand work. We're flexible enough to work however makes sense for your situation.

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Let's discuss how we can help you achieve your goals.

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